Innovator with over 10 years of web experience ranging from simple social media interaction to engaging multiple advertising campaigns through graphic design.
Webmaster, Marketing & Graphic Designer
Young California: January 2012 — April 2019
Crafted and created the online and social media presence of the rapidly expanding Young California platform through digital marketing, social media and design.
• Created online campaigns for various companies such as Ticketmaster, Live Nation, iHeart Radio, Interscope, Def Jam, Atlantic Records, RCA + more.
• Responsible for the continuous growth and brand recognition on various social media platforms connected to over 600,000 followers.
• Engages daily with a created readership of over 2 million unique visitors since creation.
• Boosted hits on the site garnering over 100 million since launch.
• Created an organic following on Instagram of over 51,000 followers, including verification.
• Built over 10 million streams on Soundcloud.
• Created an organic following on Twitter with millions of impressions every month.
• Introduces new and original content with focus on trends, music, fashion, games & more.
• Researches and identifies up-and-coming talent from the West Coast that will contribute to the future of the industry. For example, helping the team break artists like G-Eazy, YG, Kehlani, Tinashe, Sage the Gemini and Ty Dolla Sign.
• Worked with labels to promote artists like Jay Z, Kanye West, Drake, J. Cole, Kendrick Lamar, Mac Miller, Chris Brown, Future, Migos, Logic and others alike with shows headlining on the West Coast.
• Daily contribution to small and large scale brands, artists, producers and radio personalities looking for the next trend.
Self Employed: January 2009 — Present
Specializes in media creation through and on various platforms.
• Manages, produces and designs projects for advertising campaigns to fulfill marketing and social interaction needs on all major platforms through photo and video.
• Understands current trends and tailors that specification to the appropriate platform in order to have readers and potential customers interact with media.
• Collaborated with partners and clients including multiple iHeart Radio stations, music labels, artists and clothing brands.
Radio Stations: Real 92.3, Power 106, 106 KMEL + more.
Music Labels: Interscope, Def Jam, Empire, Atlantic, RCA, Epic + more.
Artists: Drake, Lil Wayne, 2 Chainz, Wiz Khalifa, Wale, Snoop Dogg + more.
Brands: Karmaloop, Pink Dolphin, Popular Demand, Footaction, Footlocker + more.
Other: Go Pro, Philips, Monster + more.
• Created a personal following on Twitter & Instagram with over 200,000 followers.
More can be obtained via request.